The Role of Livestock Products in the Economic Development
of a Remote Island Community
Andrew Harmsworth
Agricultural Development Officer, Shetland Islands Council
1 What and where is Shetland?
Shetland is an island group within the UK consisting of 15 inhabited
islands and 90+ others, approx 120 km in length and with a total land area
of 1,500km2 . It has a population of 23,000 (one town Lerwick
8,000) and is equidistant (approx 338 kms) from its main UK port, Aberdeen,
Bergen in Norway and the Faroe Islands. The total length of the Shetland
coastline is approx 1,450 km.
Lying between latitudes 60º and 61º North and directly in
the path of the Atlantic weather systems, Shetland's climate is second
to none in the British Isles for severity. Because of the shape
of the land mass no place is more than 5.5 km from the sea and this gives
rise to a hyper-oceanic climate. This combined with a small percentage
of arable land 8%, only 13% permanent pasture and 79% rough hill grazing
dictates that Shetland agricultural industry is based on livestock rearing
and ancillary cropping.
An agricultural community in such an isolated situation needs to work
together in harmony and to make every reasonable effort to develop marketing
advantages bearing in mind that the very remoteness and small size means
that only quality and uniqueness of product will attract add-on value.
The remoteness also has an advantage (sometimes overlooked) in that fresh
produce imported to Shetland has lost its initial attraction by the time
it reaches our shops whereas the home produced equivalent is not only fresher
but has been produced in known and natural way.
2 The Agricultural Industry
(a) General
There are approximately 1,600 separate agricultural businesses in Shetland
and 100 Common Grazings where each Crofter has the right either to apportion
land for their own use or to graze a given number of sheep. Essentially
crofting is a part-time occupation although there are over 100 units in
Shetland which employ one person full-time. Sheep husbandry is the predominant
enterprise with a breeding flock of approximately 190,000 ewes producing
120,000 lambs exported to the Scottish Mainland for finishing and approximately
15,000 lambs ready for slaughter either in Shetland or exported to the
Scottish Mainland. This is in keeping with the structure of the British
sheep industry where upland farmers produce store lambs for finishing by
lowland farmers and ewe lambs and gimmers for breeding. The beef industry
consists of 2,500 breeding suckler cows with approximately 2,000 calves
exported for finishing and the islands are self-sufficient in milk with
2.8 m litres produced purely for the liquid market. Other enterprises include
vegetable production, egg production, horticultural production, Shetland
ponies, wool and Shetland Knitwear.
(b) Livestock Products contribution to the Shetland Economy
Shetlands' GDP for 1996 was as follows:-
£m
Agriculture (livestock) 14.3
Oil Production 50.4
Fisheries
(Salmon Farming
Catching 97.8
Processing)
Knitwear 5.0
Tourism 11.3
Services 167.6
--------
TOTAL 346.4
Expressed as a percentage of G.D.P. Agricultural Livestock products
contribute 5% and of G.D.P. (excluding oil production and services) 11%.
Although the Shetland GDP appears low it should be noted that the total
working population at 11,116 gives a GDP per worker of £31,162.
With almost 12% of the total population having a direct link with agriculture
there is a strong sense of co-operation not only between individual producers
but between supporting agencies such as the Shetland Islands Council (SIC)
Scottish Agricultural College (the advisory body), SOAEFD (Government Department)
and Shetland Enterprise (local development agency). The producers are represented
by 2 unions and an agricultural association and these organisations together
with other sections of the industry maintain contact through regular meetings
of the Agricultural Advisory Panel administered by SIC and designed to
consider present and future policies and opportunities.
3 Livestock Health
One of the most obvious of Shetland's features is its isolation and
although this brings with it the disadvantages of distance from main markets
and freight costs on imports and exports it does also confer a "cordon
sanitaire" so that livestock and crops are relatively disease free.
This is an area which has been researched and is currently being developed
by the Agricultural industry and although the majority of the impetus so
far has been led by the SIC's Development Department and other agencies
the industry, through the Unions and Association, have taken up the initiative
and are in the process of setting up a Livestock Health Trust to oversee
and develop the initiative further.
The ingredients of the Livestock Health campaign are as follows:-
a An isolated agricultural community which has historically been clear
of many of the sheep and cattle diseases affecting the E.U.
b One port of entry for livestock allowing monitoring of all imported
livestock (this mainly consists of tups (rams) and replacement dairy and
beef heifers).
c A highly motivated agricultural community who are prepared to co-operate
and to contribute financially to disease control programmes.
d A local authority and other development agencies who are active in
promoting and supporting health initiatives.
e Local (private) veterinary firms who work alongside SAC veterinary
services to provide an efficient, minimum cost testing and surveillance
service, including checking all imported sheep, goats and cattle.
f Regular dialogue between all participating agencies and producers.
(This takes place at the Agricultural Advisory Panel and a meeting of officials
and advisers known as the Technical Team meeting).
g Effective marketing and publicity so that potential purchasers of
Shetland Livestock are made aware of the high-health status associated
with the islands. In the near future Health Certificates are likely to
be produced by the Livestock Health Trust.
h Accurate and comprehensive record keeping to maintain veterinary records.
This has already proven invaluable in deciding future strategy.
i Great care exercised in importing livestock and home-rearing of replacement
breeding stock encouraged.
4 Specific Health Initiatives
The following livestock health initiatives are described in brief to
illustrate the type of work carried out or in the process of being carried
out in Shetland.
a Enzootic Abortion in Ewes (EAE)
It had been held that Shetland was clear of this disease and in 1989/90
a two year testing programme was carried out whereby 17,000 ewes were
tested with no reactors showing up. Consequently Shetland was declared
free of EAE and this has since had a beneficial effect on market prices
for breeding sheep, especially the Cheviot x Shetland which is a Shetland
speciality and is recognised as being a 1st rate breeding ewe. In order
to demonstrate continuing freedom from EAE an on-going monitoring programme
is in place whereby a fifth of the flock are tested annually (imported
sheep are also tested).
b Sheep Scab
This is unknown in Shetland although a major problem in other areas
of the E.U. Imported sheep are injected on arrival at Lerwick and again
7 days later after being isolated on their croft or farm. An outbreak occurred
in 1993 through imported rams and this was fortunately contained and eradicated
through the concerted efforts of the SIC, producers and the veterinary
service. The potential damage of such an outbreak spreading to the Common
Grazings would have been very serious.
c Scrapie
This disease has been present within the E.U. for many years but in
Shetland with the advantage of a virtually closed flock the opportunity
arose to launch an eradication programme. Accordingly 12 years ago a voluntary
monitoring programme was initiated which recorded closed flocks and culled
any ewe diagnosed as having Scrapie together with her female offspring.
At present this programme involves 75 flocks and 8,570 breeding ewes.
In 1994 a breakthrough occurred when a test was developed which enabled
sheep to be tested for Scrapie susceptibility and although this was initially
expensive it meant that tups(which obviously influence more lambs genetically
than the ewe) could be tested and culled if proven susceptible. This test
combined extremely well with the detailed records kept under the scrapie
programme involving the ewes and the hard work of the last 12 years is
now bearing fruit in a dramatically increased measure.
A full effort has been directed towards the testing and electronic tagging
of tups and over the last 3 years over 3,000 tups have been tested with
the majority of funding coming from producers and a smaller contribution
from SIC and other agencies. By this winter it is expected that all of
Shetland's 5,200 (estimated) tups will have been tested and already results
are indicating a dramatic fall in Scrapie susceptibility and incidence
so that real hope exists for eradication by the year 2000.
d Maedi-Visna
This sheep disease is unknown in Shetland but could be brought in unwittingly
unless present monitoring continues on imported sheep. Blood samples taken
from EAE tested sheep are currently held in frozen storage and it is hoped
to test these at a later date with the aim of proving that Shetland is
clear of Maedi-Visna
e Bovine Viral Diarrhoea (BVD)
In 1993 cases of BVD occurred in Shetland brought in via imported cattle and a potentially damaging situation developed because with no BVD history Shetland bred cattle had no immunity. A 3 year programme of testing began in 1994 and BVD has now been eliminated in Shetland and testing of imported cattle continues at present to maintain this situation.
f Examples of Added-Value attributable to Health Initiatives
1 A valuable contribution to income has been the sale of Shetland
x Cheviot female breeding sheep which are good mothers, hardy and disease-free.
These are sold to breeders on the British mainland and are guaranteed to
be E.A.E. accredited. At a time when breeding sheep prices have not increased
by any significant amount these accredited gimmers have sold at premium
rates:-
Average price At 1991 values Actual Price
1991 | £59.00 | £59.00 |
1995 | £64.88 | £72.90 |
1996 | £70.49 | £81.02 |
2 A sheep breeder on the Scottish mainland lost his flock's EAE
accredited status due, not to an outbreak of disease but to a single doubtful
test result. At Sale time he found that each breeding gimmer sold at £16
less than those belonging to his neighbour whose flock carried accreditation
(£49 compared to £65). Later in the season when he sold his
cast ewes he received £12 less for each ewe compared to those sold
by his accredited neighbour (£33 compared to £45)
NB Comparison has to be made to the Scottish mainland because
all sheep in Shetland are monitored as EAE free and should therefore all
benefit from enhanced returns.
5 Other Livestock Added-Value Initiatives
In the time available it is not possible to do more that highlight other
livestock related initiatives some of which are shown below:-
a Wool
53% of the breeding flock in Shetland (approx 190,000 ewes) is of the
pure Shetland breed and this represents over 100,000 ewes. Total wool production
is in the order of 350,000 kilos p.a.
Wool from the pure Shetland breed is among the finest in the world with
fibre diameter ranging from 10-20 microns at the neck to 20-25 microns
at the middle. Eleven main natural colours are recognised and in addition
30 different markings are found each with their own names in the Shetland
dialect. In 1982 a spinning mill was established at Sandness and this uses
only wool of grade 1 and 2 (the finest) to produce wool which is pure Shetland
grown in Shetland. The remainder of the clip is sold outwith Shetland through
the 2 local woolbrokers with the price commensurate with that sold through
the British Wool Marketing Board.
Apart from a limited niche market for home-spinners, pure Shetland coloured
wool attracts a much lower price than white and the result is a steady
reduction in coloured sheep numbers. This is not desirable and it is to
be hoped that the Hyland Report of March 1996 would be implemented by the
European Commission to safeguard the future of wool from traditional breeds
in less favoured areas. It would be advantageous to mount a marketing initiative
for pure Shetland wool but because the E.U. does not recognise wool as
an agricultural product it would be very difficult to develop a market.
It can only be said that to the crofter it is certainly an agricultural
product but one which is grossly undervalued and which receives no support
at present.
b Knitwear
In 1996/97 the turnover of Shetland Knitwear has increased to £5m
p.a. from £3m in 1993-95. Individual firms in conjunction with the
Shetland Knitwear Trades Association (SKTA) have had considerable success
in developing the Japanese market and to a lesser extent the E.U. market
(particularly Spain France and Italy). A new market is currently being
sought in the USA with the most difficult obstacle to overcome being the
large quantity of knitwear marketed as Shetland which has no connection
with Shetland and is not subject to quality control. In order to market
the "true" product, the SKTA has patented the "Shetland
Lady" label which can only be attached to garments which have been
knitted in the Shetland Isles.
Of the total knitwear production only 10% is sold in Great Britain and
of this only approximately 3% is sold in Shetland. Of the knitwear exported
60% goes to S.E. Asia and Japan, 25% to the EU and 5% to the USA.
The main challenges facing the knitwear industry is the protection of
the name "Shetland" and the training of skilled workers for the
industry - at present there are approximately 800 workers knitting at home
and 120 in knitwear factories.
A recent development has been encouragement by the SIC of sheep producers
to use "Green Dip" (synthetic pyrethoid ) for parasite control
instead of organo-phosphates and this has clear implications for the quality
of the resulting wool.
c Rare Breeds
Shetland has been described as an environmental "ark" and
included in that category are several breeds of livestock, ponies, cattle
( a small dual-purpose milk/beef breed), ducks, geese and hens. The SIC
has supported a local croft/genetic bank over the last 5 years where these
breeds are maintained together with potato varieties, Shetland oats, bere
(ancient barley) and other species. Attempts are being made to locate other
locally grown varieties of crops in order to maintain a genetic pool.
d Environmental Management
Shetland is one of the outstanding environmental areas in Europe with
large areas of uncultivated hill land combining with the benefits of extensive
livestock production which is a feature of crofting. In recognition of
this Shetland has been designated an Environmentally Sensitive Area (ESA).
This voluntary scheme under which the crofter is paid an annual grant for
carrying out positive environmental development has already attracted over
250 applicants and will certainly continue to grow. This quality of the
environment is closely linked to the promotion of the tourist industry.
e Horticulture
A number of small horticultural developments have been established in
Shetland over the last 10 years including tomatoes, strawberries, bedding
plants, vegetables, cucumbers, culinary herbs, peppers and pot plants.
These concentrate on the home market and have been successful in establishing
a market for home-grown, healthy and top quality produce.
6 Conclusion
It is difficult to give a full coverage of the many integrated initiatives
which have given rise to a healthy rural economy in Shetland. The main
components can be summarised as follows:-
a Co-operation within the agricultural industry including development
agencies and exemplified by frequent informal meetings and exchange
of ideas.
b Exploitation of "natural advantages" e.g. inherently good
livestock health, high value environment.
c Diversification. Crofters are usually part-time, investing earnings
into agricultural development where tourism and environmental measures
are allied with extensive livestock production.
d The recognition and development of the home market where a premium
exists for fresh, conservation- grade produce.
e The on-going research and development of marketing opportunities and
value-added enterprise within the constraints of national and E.U. policies.
f In my view the most valuable resource available are the Crofters and
farmers themselves without whom there would be little in the way of a rural
economy or society. Their enthusiasm and willingness to cop-operate with
other components of the rural economy is of paramount importance and it
is vitally important that they are given every encouragement to maintain
their holdings as well as providing assistance for young entrants to the
industry.
Agricultural Development Officer
Shetland Islands Council
9th September 1997