Improving market integration and value-adding in domestic livestock enterprises in disadvantaged regions - implications for future research.

Second European Workshop of the LSIRD network

PROGRAMME

09.00      Introduction by LSIRD Coordinator.
               Dr J.A. Milne. Macaulay Land Use Research Institute. UK

09.10     Chairman's introduction.
              Brian Revell, SAC Aberdeen. UK.

THE CONCEPTUAL FRAMEWORK

09.15      Brian Revell, SAC Aberdeen
Concepts and Approaches to Adding Value.

APPROACHES TO ADDING VALUE

09.45 Geri Rahmann
Synergistic approaches to the development of livestock products in the regional economy: links with agri-tourism.

10.05 Nicos Tzamarius
Regional images and the promotion of quality products.

10.25 Louis Lagrange
Adding value through marketing and distribution: artisanal and farm-processed livestock products from the less-favoured areas of France.

(Presented in absentia by Brian Revell)

10.45 Coffee break

CASE STUDIES:

11.15 Berndt Wirthgen
Direct Marketing of Livestock Products in Germany

11.40 Susanne Padel
Organic livestock products: possibilities and prospects.

12.05 Andrew Harmsworth
The role of livestock products in the economic development of a remote island community: Shetland lamb, wool and knitware.

12.30 Francois Vallerand
Mediterranean livestock systems and products

13.00 Break for lunch

14.30 Luis Pinto de Andrade
Typical livestock products and rural development. The case of fine wool in Portugal

14.55 Regine Albert
Integrated Rural Development in the Rhön Biosphere Reserve

15.30 Break for coffee/tea

16.00 Round table discussion

The discussion will address the following points:
1. What are the options available to producers to increase the value of their products in LFAs ?
2. How should value-adding activities be encouraged within the LFA ?
3. What types of livestock system are best-suited to value-adding ? What research is required better to integrate production with value-adding activities?
4. What policies and/or structures (if any) are required to optimise the integration of production chains for livestock products (e.g. for organic produce)?

17.30 Summing-up. John Milne

17.45 End

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